About Us

We offer UK business great prices for our products, and we have a UK warehouse allowing us to provide quick delivery. We work with our clients to ensure we provide what you need when you need it. We work with highly talented designers and manufacturers who can deliver traditional and contemporary styles to bespoke and tailor-made orders. With intelligent design and manufacturing teams with many years of experience supplying products to IKEA, Walmart, and Costco, our manufacturers always deliver high-quality furniture at competitive prices. Our manufacturers have achieved FSC, BSCI level D, ISO 9001 certification, and all IKEA standards.

Furniture Wholesalers

About The Popular

  • About us
  • Vision and Mission
  • Our Ambition

We are proud to represent passionate furniture manufacturers from Vietnam who have been in the business for over 20 years. With intelligent design and manufacturing teams with many years of experience supplying products to IKEA, Walmart, and Costco, our manufacturers always deliver high-quality furniture at competitive prices. Our manufacturers have achieved FSC, BSCI level D, ISO 9001 certification, and all IKEA standards. They are also implementing CSR for all employees, ensuring all standard working conditions and facilities, and providing high-quality products with low environmental impact. To learn more, please speak with us today.

With intelligent design and manufacturing teams with many years of experience supplying products to IKEA, Walmart, and Costco, our manufacturers always deliver high-quality furniture at competitive prices. Our manufacturers have achieved FSC, BSCI level D, ISO 9001 certification, and all IKEA standards. They are also implementing CSR for all employees, ensuring all standard working conditions and facilities, and providing high-quality products with low environmental impact. To learn more, please speak with us today.Vision: To create a world-renowned shop for Vietnamese products where customers from all over the globe can experience the unique beauty and culture of Vietnam through outstanding effects.

Our ultimate ambition is to build a thriving community that connects Vietnamese manufacturers with potential wholesale buyers, creating a bridge between our two countries that benefits everyone involved. Vietnam is home to some of the most skilled craftsmen in the world, and our goal is to showcase the incredible talent and diversity of our furniture makers to buyers in the UK and beyond. We want to provide a platform for these manufacturers to showcase their products and to help them grow their businesses by reaching new markets and building strong relationships with buyers. To achieve this, we will focus on building strong partnerships with manufacturers across Vietnam, sourcing the highest quality products and ensuring they meet our strict quality control standards. Our team will work closely with buyers, understanding their needs and preferences, and developing bespoke solutions that meet their requirements. We also plan to create a comprehensive support system for manufacturers that includes training programs, business development support, and access to funding opportunities. We believe that by providing this support, we can help manufacturers to develop their skills and grow their businesses, ultimately benefiting the entire community. Our vision is to create a community that fosters collaboration, innovation, and growth, where manufacturers and buyers can come together to build lasting relationships that benefit everyone involved. We want to make The Popular the go-to destination for buyers looking to source high-quality Vietnamese furniture, while supporting the growth of our manufacturers. As such, we have taken it upon ourselves to ensure our products are eco-friendly and adhere to the highest sustainability standards. Our team works tirelessly to research and source materials that are renewable, biodegradable, and have a minimal impact on the environment.

Meet The Team

Picture of  Kevin Pham

Kevin Pham

Founder & CEO

Picture of Olivier de Maximy

Olivier de Maximy

Sales Manager

Picture of  Duc Nguyen

Duc Nguyen

CFO

Picture of  Sharon Vu

Sharon Vu

Customer Care Executive

Picture of  Thuy Tran

Thuy Tran

Marketing Executive

Picture of  Peter Le

Peter Le

Tech Lead

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